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Reason Clothing Store Opening

Tomorrow my buddies over at Reason Clothing are celebrating their brand new store opening at 463 East 9th Street. Drop in, eat some amazing burgers (it’s catered by Whitman’s down the street), and buy some clothes! DJ Price is spinning the opening, as well as the after-party at one of my favorite spots, Westway. Also, check out their lookbook below, which happens to be shot by the homie PJ Monte. It’s a family affair!

Reason Clothing Fall/Winter 2011 ‘Union Made’ Campaign Video Lookbook from philfromreason on Vimeo.

Posted | CATEGORIES: event reason clothing store opening clothing east village nyc family
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I was quite surprised, but very intrigued to see that Lady Gaga did a shoot for Supreme, an New York - based skate and streetwear company. I had thought for the most part, Gaga had avoided using her image to endorse brands, but I definitely think it’s a win on Supreme’s behalf. Oh, and of course it helps that Terry Richardson shot the photos. #goodlook

Posted | CATEGORIES: lady gaga terry richardson clothing supreme streetwear mainstream?
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Fresh Pantz

Fresh Pantz

Posted | CATEGORIES: Clothing apc fresh ill!
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New Reluxe Tank: NY Lurkers

Go peep the RELUXE website and cop your own Lurkers tank HERE

Posted | CATEGORIES: reluxe family photos clothing